The Social Exchange

The Social Exchange is your resource for how to leverage the power of technology and the internet to further your career, network or entire nonprofit organization.

This monthly article will provide the insight needed to capitalize on your potential to reach out and touch everyone.

The Latest from The Social Exchange

08/11/2010 - LinkedIn as a Job Search Tool –

By Mauri Schwartz
LinkedIn should be the research tool of choice for most job seekers. As a professional networking site, it includes professional profiles of its members. Build your network by asking those you already know to connect on LinkedIn. The more “connected” your connections are, the more fruitful your searches will be. I recommend building to at least 75-100 connections with most of them being people in your industry. But please… when you ask someone to connect, personalize your request. Never use LinkedIn’s default message…

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About the Author
Mauri Schwartz, President of Career Insiders, is a leading figure in the SF Bay Area career management community. In addition to her outstanding success in helping clients achieve their career goals, Mauri frequently speaks at professional conferences, job fairs and career panels. She is an adjunct advisor of Career Services at UC Berkeley’s Haas School of Business. Mauri’s motivational style uses techniques that combine old-fashioned interpersonal relationship building skills with the latest technological tools.